Active Insurance

Get Active. Get Moving.

The challenge

Active Insurance had a very outdated website that saw a decline in traffic and in leads coming into the site which translated into steadily declining revenue.

Launch Project


  • Graphic Design
  • Web Design
  • Web Development
  • Brand Strategy
  • SEO
  • Photography

  • 1 logo active


    increase the number of quotes generated

  • 2 logo active


    new policies closed in the first year

The Solution

Fortress created a customized digital marketing strategy that started with a fully redesigned website. Once the website was launched, we activated an ongoing lead generation campaign.

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Active Insurance saw a much better response rate in deals coming from the website along with double digit increases in web traffic. They saw a 21% increase in the number of quotes generated through the website and closed almost 600 new policies in the year when the new site was launched.

active insurance

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